Objectives of the council
The objective of the Council is to regulate the occupations of fresh produce, export and livestock agents and to maintain and enhance the status and dignity of those occupations and the integrity of persons practicing those occupations, according to section 9, Agricultural Produce Agents Act, 12 of 1992.
Mission
- fulfill our mandate under the Act
- protect against dishonest practices
- uphold our responsibility to maintain and enhance the occupations of fresh produce, export and livestock agents
- position the Council to effectively contribute in the development and transformation of the agricultural sector.
Vision
To be an innovative, supportive, proactive and responsive regulatory body
Core values
- Fairness: We will act with objectivity, empathy, integrity, prudence and transparency.
- Attitude: We will be an ambitious, professional, passionate, supportive, reliable and dedicated workforce.
- Drive: We will be driven to deliver our objectives defined by the Act.
- Flexibility: We will remain open to change and innovation.